Lead Gen Agency Checklist

Evaluate Any Lead Gen Agency
Before You Sign

30+ criteria across infrastructure, targeting, scripts, and pricing.
Real-time scoring so you can compare agencies objectively.

Start Evaluating

We built this checklist because most businesses have no framework for evaluating lead gen agencies. Go through each criterion, check whether the agency meets the standard, and your score updates in real time. Use it during discovery calls or to audit your current agency.